Colorado Media Newsroom
January 22nd, 2014, 12:51 PM
From The Denver Post:
http://blogs.denverpost.com/ostrow/wp-content/blogs.dir/49/files/2014/01/super-bowl.jpg
Fox31 has been in Super Bowl planning mode for six weeks as the station that will broadcast the Broncos-Seahawks game Feb. 2. Now it’s all hands on deck with well over 100 people in Denver, plus 21 in New York/New Jersey poised for coverage.
What can the Fox affiliate actually show, since 9News is the official Broncos station with exclusive access to players, locker rooms, game footage and team management?
“You’re going to see some great moments with fans,” said General Manager Peter Maroney. Fox31 will hold a mirror up to the orange-and-blue faces of Denver.
Expect reports on security, weather and, not least, Broncomania. “We’ll have no problem producing a lot of interesting, relevant programming,” said News Director Ed Kosowski.
“We have specials planned –working with the league, the network and the Broncos — so we know what we can and can’t do in terms of rights issues,” Maroney said.
All week, Fox31 is producing a half-hour 6-6:30 p.m. special, which will expand to an hour, 6-7 p.m., on Saturday before the big game.
Before the Fox network coverage kicks in, Fox31 has a locally produced special 9-10 a.m. Super Bowl morning. A locally produced postgame show, at 8:30 p.m. with Jeremy Hubbard and Deborah Takahara in New York, will lead into the 9 p.m. newscast. In all, they’ll produce some three hours of live coverage on Super Bowl Sunday.
“All of our folks have their airline tickets, we sent the first crew out this (Wednesday) morning,” Maroney said. Engineering equipment is en route.
The biggest opportunity the event represents to Fox31, beyond ratings, is exposure: “It will bring some new eyeballs and some sampling to our newscast,” Kosowski said. They station has been cranking out new promos for that purpose.
As the official Super Bowl station, Fox31 can be onstage with “the Super Bowl Experience,” a 13-block stretch of Broadway shut down for Times Square celebration, according to Linda Kicak, Fox31 director of special projects.
The ratings are projected to be “north of what happened last week,” Maroney said, when 90 percent of Denver’s TVs in use were tuned to the Broncos on CBS4. (http://blogs.denverpost.com/ostrow/2014/01/20/broncos-patriots-game-second-highest-tv-rating-in-27-years/17567/)The local advertising inventory is “not sold out, but close.”
KDVR will get help from parent company Tribune Broadcasting to cover the event. (Fox31 is one of 14 Fox affiliates across the country, including Seattle, owned by Tribune.) The station can also tap the resources of Tribune’s WPIX in New York.
At KUSA, meanwhile, plans call for an ongoing heavy Broncos presence in all newscasts, with a full complement of staff in attendance. A “Broncos Tonight” special edition will air 7-8 p.m. Saturday, Feb. 1, on the eve of the game. “Broncos Game Day Live” is slated for 9 a.m. on Super Bowl Sunday and a full hour newscast will air that night, 10-11 p.m. postgame.
More... (http://blogs.denverpost.com/ostrow/2014/01/22/fox31-super-bowl-plans/17599/)
http://blogs.denverpost.com/ostrow/wp-content/blogs.dir/49/files/2014/01/super-bowl.jpg
Fox31 has been in Super Bowl planning mode for six weeks as the station that will broadcast the Broncos-Seahawks game Feb. 2. Now it’s all hands on deck with well over 100 people in Denver, plus 21 in New York/New Jersey poised for coverage.
What can the Fox affiliate actually show, since 9News is the official Broncos station with exclusive access to players, locker rooms, game footage and team management?
“You’re going to see some great moments with fans,” said General Manager Peter Maroney. Fox31 will hold a mirror up to the orange-and-blue faces of Denver.
Expect reports on security, weather and, not least, Broncomania. “We’ll have no problem producing a lot of interesting, relevant programming,” said News Director Ed Kosowski.
“We have specials planned –working with the league, the network and the Broncos — so we know what we can and can’t do in terms of rights issues,” Maroney said.
All week, Fox31 is producing a half-hour 6-6:30 p.m. special, which will expand to an hour, 6-7 p.m., on Saturday before the big game.
Before the Fox network coverage kicks in, Fox31 has a locally produced special 9-10 a.m. Super Bowl morning. A locally produced postgame show, at 8:30 p.m. with Jeremy Hubbard and Deborah Takahara in New York, will lead into the 9 p.m. newscast. In all, they’ll produce some three hours of live coverage on Super Bowl Sunday.
“All of our folks have their airline tickets, we sent the first crew out this (Wednesday) morning,” Maroney said. Engineering equipment is en route.
The biggest opportunity the event represents to Fox31, beyond ratings, is exposure: “It will bring some new eyeballs and some sampling to our newscast,” Kosowski said. They station has been cranking out new promos for that purpose.
As the official Super Bowl station, Fox31 can be onstage with “the Super Bowl Experience,” a 13-block stretch of Broadway shut down for Times Square celebration, according to Linda Kicak, Fox31 director of special projects.
The ratings are projected to be “north of what happened last week,” Maroney said, when 90 percent of Denver’s TVs in use were tuned to the Broncos on CBS4. (http://blogs.denverpost.com/ostrow/2014/01/20/broncos-patriots-game-second-highest-tv-rating-in-27-years/17567/)The local advertising inventory is “not sold out, but close.”
KDVR will get help from parent company Tribune Broadcasting to cover the event. (Fox31 is one of 14 Fox affiliates across the country, including Seattle, owned by Tribune.) The station can also tap the resources of Tribune’s WPIX in New York.
At KUSA, meanwhile, plans call for an ongoing heavy Broncos presence in all newscasts, with a full complement of staff in attendance. A “Broncos Tonight” special edition will air 7-8 p.m. Saturday, Feb. 1, on the eve of the game. “Broncos Game Day Live” is slated for 9 a.m. on Super Bowl Sunday and a full hour newscast will air that night, 10-11 p.m. postgame.
More... (http://blogs.denverpost.com/ostrow/2014/01/22/fox31-super-bowl-plans/17599/)