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View Full Version : RAB Presentation to Address Creative Wearout in Advertising



Colorado Media Newsroom
September 3rd, 2024, 11:53 AM
From Radio Online:

RAB will host a complimentary presentation featuring the quantitative answer to one of the most frequently asked questions about thresholds for creative wearout and the factors that contribute to creative that drive KPIs. ABX Advertising Benchmark will share their latest study findings during an RAB live

More... (https://news.radio-online.com/cgi-bin/rol.exe/headline_id=n45637)