Colorado Media Newsroom
July 3rd, 2024, 10:10 AM
From Radio Insight:
https://i0.wp.com/radioinsight.com/wp-content/uploads/2021/02/kmxp.png?resize=200%2C200&ssl=1iHeartMedia Hot AC “Mix 96.9 (https://mix969.iheart.com)” KMXP Phoenix has made a noticeable music shift over the past couple of weeks into a much more Pop/Alternative lean.
The move give more musical separation between KMXP and co-owned AC “99.9 KEZ (https://kez999.iheart.com)” KESZ and CHR “104.7 Kiss-FM (https://1047kissfm.iheart.com)” KZZP, while more directly targeting Hubbard Alternative “Alt AZ 93.3” KDKB. The move sees the station drop artists such as Ariana Grande, Bruno Mars, Justin Bieber, and Justin Timberlake and add currents from Zach Bryan, Good Neighbors, Royel Otis, and Mark Ambor.
The 5pm hour on Tuesday, July 2 featured:
Luke Combs – Fast Car
Green Day – Holiday
Taylor Swift ft. Post Malone – Fortnight
Blues Traveler – Run Around
Eddie Vedder – Save It For Later
Jimmy Eat World – The Middle
Zach Bryan ft. Kasey Musgraves – I Remember
Fall Out Boy – Uma Thurman
Benson Boone – Slow It Down
Sublime – Santeria
Post Malone ft. Morgan Wallen – I Had Some Help
O.A.R. – Shattered (Turn The Car Around)
Rosa Linn – Snap
INSTANT INSIGHT: KMXP ranked fifteenth in the Phoenix market with a 2.6 share in the May 2024 Nielsen Audio (https://radioinsight.com/ratings/phoenix/) ratings. It was the only iHeartMedia station not to place in the top five in Women 25-54 as it was sixth. The aforementioned KDKB was third.
more (https://radioinsight.com/headlines/274108/mix-96-9-phoenix-moves-in-adult-alternative-direction/)
https://i0.wp.com/radioinsight.com/wp-content/uploads/2021/02/kmxp.png?resize=200%2C200&ssl=1iHeartMedia Hot AC “Mix 96.9 (https://mix969.iheart.com)” KMXP Phoenix has made a noticeable music shift over the past couple of weeks into a much more Pop/Alternative lean.
The move give more musical separation between KMXP and co-owned AC “99.9 KEZ (https://kez999.iheart.com)” KESZ and CHR “104.7 Kiss-FM (https://1047kissfm.iheart.com)” KZZP, while more directly targeting Hubbard Alternative “Alt AZ 93.3” KDKB. The move sees the station drop artists such as Ariana Grande, Bruno Mars, Justin Bieber, and Justin Timberlake and add currents from Zach Bryan, Good Neighbors, Royel Otis, and Mark Ambor.
The 5pm hour on Tuesday, July 2 featured:
Luke Combs – Fast Car
Green Day – Holiday
Taylor Swift ft. Post Malone – Fortnight
Blues Traveler – Run Around
Eddie Vedder – Save It For Later
Jimmy Eat World – The Middle
Zach Bryan ft. Kasey Musgraves – I Remember
Fall Out Boy – Uma Thurman
Benson Boone – Slow It Down
Sublime – Santeria
Post Malone ft. Morgan Wallen – I Had Some Help
O.A.R. – Shattered (Turn The Car Around)
Rosa Linn – Snap
INSTANT INSIGHT: KMXP ranked fifteenth in the Phoenix market with a 2.6 share in the May 2024 Nielsen Audio (https://radioinsight.com/ratings/phoenix/) ratings. It was the only iHeartMedia station not to place in the top five in Women 25-54 as it was sixth. The aforementioned KDKB was third.
more (https://radioinsight.com/headlines/274108/mix-96-9-phoenix-moves-in-adult-alternative-direction/)