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View Full Version : Radio Attribution for Site Traffic and Search Can Be Measured



Colorado Media Newsroom
February 5th, 2024, 12:01 PM
From Radio Online:

Over the past five years (2019-2023), Cumulus Media | Westwood One Audio Active Group has commissioned LeadsRx to conduct 17 attribution studies for brands spanning a variety of categories. The categories included tax preparation services, B2B supplies/services, apparel and jewelry retailers,

More... (https://news.radio-online.com/cgi-bin/rol.exe/headline_id=b17724)