PDA

View Full Version : iHM, Magnite Unify Access to Broadcast and Digital Audio



Colorado Media Newsroom
January 9th, 2024, 10:40 AM
From Radio Online:

Magnite, an independent sell-side advertising company, and iHeartMedia are launching a first-of-its-kind marketplace that brings together iHeartMedia's broadcast radio, streaming radio and podcast assets for inclusion in omnichannel programmatic media buys, providing the reach and efficiency that

More... (https://news.radio-online.com/cgi-bin/rol.exe/headline_id=n44683)