Colorado Media Newsroom
October 12th, 2023, 06:28 AM
From Radio Insight:
https://radioinsight.com/wp-content/images/2023/10/kcmo-200x200.jpgThe next change in Cumulus Media’s revamp of its Kansas City cluster took place this morning as Conservative Talk 710 KCMO (https://www.kcmotalkradio.com) Kansas City has added a simulcast on 95.7 KCHZ Ottawa KS.
The move gives KCMO a full-powered FM signal in the market to match Audacy News/Talk 98.1 KMBZ-FM (https://www.audacy.com/kmbz). KCMO current features locally originating programming from 6am to 12pm with Pete Mundo in morning drive and the Chicago based Ray Stevens hosting 10am-12pm. The remainder of the lineup features content from syndicated content with Dan Bongino from 12-2pm, Ben Shapiro 2-3pm, Dave Ramsey 3-5pm, Mark Levin 5-8pm, Matt Walsh 8-9pm, the first hour of Bongino from 9-10pm, Chris Plante 10pm-12am, and Red Eye Radio overnight.
KCMO and its current FM simulcast 103.7 K279BI Kansas City were tied for 20th place in the market with a 1.0 share in the September 2023 (https://radioinsight.com/ratings/kansas-city/) Nielsen Audio ratings. That trailed KMBZ-FM’s 5.1 share (plus 0.9 from its stream) that tied for fourth place in the market and “Talk 980 (https://www.audacy.com/talk980am)” KMBZ’s 1.2 share.
The flip of KCHZ follows the move of its “Vibe (https://www.1073thevibe.com)” CHR format to 107.3 KMJK last week (https://radioinsight.com/headlines/259679/kansas-citys-vibe-on-the-move/). That was preceded by KMJK’s Hip Hop format replacing (https://radioinsight.com/headlines/259345/kmjk-moves-rebrands-as-power-105-1-as-the-x-signs-off/) Rock “105.1 The X” KCJK os “Power 105.1 (https://www.power1051kc.com)“.
INSTANT INSIGHT: It won’t matter in terms of ratings with Kansas City being a PPM market, but Cumulus will now have market leading Classic Hits 94.9 KCMO-FM (https://www.949kcmo.com) and Conservative Talk “95.7 KCMO” as next door neighbors. At the very least it could lead to some brand confusion.
more (https://radioinsight.com/headlines/259898/710-kcmo-kansas-city-gains-full-power-fm-simulcast/)
https://radioinsight.com/wp-content/images/2023/10/kcmo-200x200.jpgThe next change in Cumulus Media’s revamp of its Kansas City cluster took place this morning as Conservative Talk 710 KCMO (https://www.kcmotalkradio.com) Kansas City has added a simulcast on 95.7 KCHZ Ottawa KS.
The move gives KCMO a full-powered FM signal in the market to match Audacy News/Talk 98.1 KMBZ-FM (https://www.audacy.com/kmbz). KCMO current features locally originating programming from 6am to 12pm with Pete Mundo in morning drive and the Chicago based Ray Stevens hosting 10am-12pm. The remainder of the lineup features content from syndicated content with Dan Bongino from 12-2pm, Ben Shapiro 2-3pm, Dave Ramsey 3-5pm, Mark Levin 5-8pm, Matt Walsh 8-9pm, the first hour of Bongino from 9-10pm, Chris Plante 10pm-12am, and Red Eye Radio overnight.
KCMO and its current FM simulcast 103.7 K279BI Kansas City were tied for 20th place in the market with a 1.0 share in the September 2023 (https://radioinsight.com/ratings/kansas-city/) Nielsen Audio ratings. That trailed KMBZ-FM’s 5.1 share (plus 0.9 from its stream) that tied for fourth place in the market and “Talk 980 (https://www.audacy.com/talk980am)” KMBZ’s 1.2 share.
The flip of KCHZ follows the move of its “Vibe (https://www.1073thevibe.com)” CHR format to 107.3 KMJK last week (https://radioinsight.com/headlines/259679/kansas-citys-vibe-on-the-move/). That was preceded by KMJK’s Hip Hop format replacing (https://radioinsight.com/headlines/259345/kmjk-moves-rebrands-as-power-105-1-as-the-x-signs-off/) Rock “105.1 The X” KCJK os “Power 105.1 (https://www.power1051kc.com)“.
INSTANT INSIGHT: It won’t matter in terms of ratings with Kansas City being a PPM market, but Cumulus will now have market leading Classic Hits 94.9 KCMO-FM (https://www.949kcmo.com) and Conservative Talk “95.7 KCMO” as next door neighbors. At the very least it could lead to some brand confusion.
more (https://radioinsight.com/headlines/259898/710-kcmo-kansas-city-gains-full-power-fm-simulcast/)