Colorado Media Newsroom
August 1st, 2023, 11:02 AM
From Radio Insight:
https://radioinsight.com/wp-content/images/2023/08/larancherasac-200x200.jpgLotus Communications has begun operating Salem Communications’ Business/Conservative Talk “Money 105.5 (https://money1055.com)” KSAC Dunnigan/Sacramento and added the station to its Spanish Ranchera simulcast “La Ranchera (https://larancherasuperstation.com)” 890 KVMX Olivehurst/104.7 K284CM Sacramento and 92.1 KVMX-FM Placerville.
Lotus agreed to purchase (https://radioinsight.com/headlines/254796/lotus-expands-in-sacramento/) KSAC in mid-July for $1 million with a Time Brokerage Agreement taking effect today. KSAC rimshots Sacramento from the west, while KVMX-FM rimshots the city from the east and K284CM covers the city center. Without the 105.5 signal, the station has trended up 0.9 – 1.1 – 1.5 over the past three ratings surveys.
Salem retains Christian AC “103.9 The Fish (https://thefishsacramento.com)” KKFS Lincoln, Christian Preaching “The Word (https://thewordsacramento.com)” 710 KFIA Carmichael/105.7 K289CT Sacramento, and Conservative Talk “1380 The Answer (https://am1380theanswer.com)” Sacramento in the market.
more (https://radioinsight.com/headlines/256521/la-ranchera-expands-in-sacramento/)
https://radioinsight.com/wp-content/images/2023/08/larancherasac-200x200.jpgLotus Communications has begun operating Salem Communications’ Business/Conservative Talk “Money 105.5 (https://money1055.com)” KSAC Dunnigan/Sacramento and added the station to its Spanish Ranchera simulcast “La Ranchera (https://larancherasuperstation.com)” 890 KVMX Olivehurst/104.7 K284CM Sacramento and 92.1 KVMX-FM Placerville.
Lotus agreed to purchase (https://radioinsight.com/headlines/254796/lotus-expands-in-sacramento/) KSAC in mid-July for $1 million with a Time Brokerage Agreement taking effect today. KSAC rimshots Sacramento from the west, while KVMX-FM rimshots the city from the east and K284CM covers the city center. Without the 105.5 signal, the station has trended up 0.9 – 1.1 – 1.5 over the past three ratings surveys.
Salem retains Christian AC “103.9 The Fish (https://thefishsacramento.com)” KKFS Lincoln, Christian Preaching “The Word (https://thewordsacramento.com)” 710 KFIA Carmichael/105.7 K289CT Sacramento, and Conservative Talk “1380 The Answer (https://am1380theanswer.com)” Sacramento in the market.
more (https://radioinsight.com/headlines/256521/la-ranchera-expands-in-sacramento/)