Colorado Media Newsroom
June 15th, 2023, 04:00 PM
From Radio Online:
Magellan AI, the podcast media planning and measurement platform, has announced support for measuring the performance of streaming audio campaigns alongside podcasts. In the Magellan AI dashboard, advertisers can confirm impression delivery by channel and measure ad performance through custom KPIs
More... (https://news.radio-online.com/cgi-bin/rol.exe/headline_id=n43798)
Magellan AI, the podcast media planning and measurement platform, has announced support for measuring the performance of streaming audio campaigns alongside podcasts. In the Magellan AI dashboard, advertisers can confirm impression delivery by channel and measure ad performance through custom KPIs
More... (https://news.radio-online.com/cgi-bin/rol.exe/headline_id=n43798)