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View Full Version : 87% of U.S. Podcast Marketers More Than Double ROI



Colorado Media Newsroom
May 25th, 2023, 04:21 PM
From Radio Online:

Acast released new research on the effectiveness of podcasting for return on ad spend among U.S. marketers. According to the study, which surveyed marketers who have spent on multiple podcast campaigns before, podcasts deliver a high return on ad spend, with more than two-thirds (67%) of U.S.

More... (https://news.radio-online.com/cgi-bin/rol.exe/headline_id=b17460)