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View Full Version : SBS Partners With Oak View Group On Music Events



Colorado Media Newsroom
April 12th, 2023, 12:40 PM
From Radio Insight:

https://i0.wp.com/radioinsight.com/wp-content/images/2021/06/sbs.png?resize=200%2C200&ssl=1Building on the massive importance, impact, and universal popularity Latin music has in the U.S. and around the globe, Oak View Group (http://email.prnewswire.com/ls/click?upn=OXp-2BEvHp8OzhyU1j9bSWuwMvMWelqIco5RbfBrouY-2BTOwlqCKDJ7WSrxRajPtXYZ0wjUz3fq-2FjQQb7PXBJhPDk9Q7Z189afKVmbKQM-2FAdPJuDoIrqMfKgioyH-2B89OHMZ5xdx4i1C1t8-2FKm3NlXo8KbgfIX1lWIeyAtlYYVegLwg-3DXARK_6OvyRfaWi56-2F-2BxWvfQXG9mL8xunED7FZTdgeQTVZpm3kddSuynGSO11qZvN-2BGqLJ5L4ToEIcmyqYrf1wT8tI1xAEUAHB5MnAUiAl6YZm-2Fqb9b4D9TUa8HiyzshwuO2adFPiqIUIQfDroDuMkGgH4oc59M ssSWl4-2BQgjxBKD-2FSoEIHcplfdT9nqQ-2FQQIxzGHdcaHNQtFD4PIhtQl7etbsBnY6-2F-2Fi-2BAsPBxncLg3ZTeJI04hdv7G-2Bu61ZsKFHMVYuMUNkO19-2BelBz6VNLGigzOy7VKU-2Fub9g2O-2F0KrtitlDfJgKQKKCs5Lk-2By6mhvqUBsj9g2-2B1wClLsHoO6YcEWxvCA-3D-3D) (OVG), the global venue development, advisory, and investment company for the sports and live entertainment industries and SBS Entertainment, the entertainment division of Spanish Broadcasting System, Inc. the “Company” or “SBS”) (OTC Pink: SBSAA) the leading Minority certified, Hispanic multimedia and entertainment company today announced a multi-year strategic agreement. The two innovative, growing companies will reimagine the live performance landscape by bringing together both a media entertainment company and a venue entertainment company to create new content and expand the presence of fan-favorite events to reach new mainstream audiences throughout North America.
SBS Entertainment is known for bringing to life some of the most iconic live Latin music experiences. Its line-up of live music events consists of experiences that have been around for decades, including the Crown Jewel of Live Latin Music events, Calibash, which has been historically sold-out since its inception. In recent years, the popularity of Latin music continues to surge. According to RIAA, Latin music revenue generated $552M on a retail basis in the US in 2019, $655M 2020, and growing to $886M in 2021. The 2021 total signifies roughly 35.3 percent year-over-year growth, against 23.4 percent year-over-year growth for the broader domestic music industry throughout the same period, outpacing overall recorded music revenues and reaching an all-time high in share.

As part of the deal, SBS’s signature events including Mega Mezcla, Amor En Vivo, and Mega Bash, which all take place across key Hispanic markets, will also be produced at UBS Arena (http://email.prnewswire.com/ls/click?upn=OXp-2BEvHp8OzhyU1j9bSWuwMvMWelqIco5RbfBrouY-2BTOwlqCKDJ7WSrxRajPtXYZdgiZsP4KKz47ASXvgksTy2Wfl9-2Ffiva6D35HUO8rSB3TuXTfZR3oPAkPqIAyhcTFIIQ3vHNiM9-2BL3J2-2Bk79iNA-3D-3D0xWb_6OvyRfaWi56-2F-2BxWvfQXG9mL8xunED7FZTdgeQTVZpm3kddSuynGSO11qZvN-2BGqLJ5L4ToEIcmyqYrf1wT8tI1xAEUAHB5MnAUiAl6YZm-2Fqb9b4D9TUa8HiyzshwuO2adFPiqIUIQfDroDuMkGgH4oc59M ssSWl4-2BQgjxBKD-2FSoEIHcplfdT9nqQ-2FQQIxzGHdRrsfZi6oKxztLZeo-2FdsvgSySFw5OfYGt5iAUzaQJ2ez1IGpdU0isJyDXoiyJGGoed vEw7OxHtcg-2FwZSTv9RVIAEmQeOoDihLCegtWDfascegAAvr-2FOlx-2FDXa2vOIbaMhKr8NFM0KMFY-2F37QFiGgAFA-3D-3D)


more (https://radioinsight.com/headlines/250974/sbs-partners-with-oak-view-group-on-music-events/)