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View Full Version : Integr8 Research's Matt Bailey Introduces Retention Rate



Colorado Media Newsroom
April 4th, 2023, 04:50 PM
From Radio Online:

Integr8 Research President Matt Bailey introduces the music industry to Retention Rate, a new metric designed to identify which songs have staying power when interpreting streaming data. According to Bailey, comparing plays for a song's peak week on Spotify with its play count 10 weeks after its

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