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View Full Version : Why Brands Should Put 5% of Digital Budgets into Podcasts



Colorado Media Newsroom
March 27th, 2023, 12:20 PM
From Radio Online:

When Edison Research began the Infinite Dial Study in 1998, the goal was to understand how Americans use emerging forms of audio and new media. In the first study, only a tiny number of consumers had ever tried audio streaming over dial-up connection. 25 years later, the Infinite Dial is the

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