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View Full Version : PILOT Initiative Tackles $2B Problem for Broadcasters



Colorado Media Newsroom
February 22nd, 2023, 04:10 PM
From Radio Online:

The National Association of Broadcasters' (NAB) innovation arm PILOT released the final report from its First-Party Data Direct-to-Consumer Accelerator. The report details a six-month long study on direct-to-consumer data strategies for broadcasters. The

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