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Colorado Media Newsroom
February 7th, 2023, 07:40 AM
From Radio Insight:

https://i0.wp.com/radioinsight.com/wp-content/images/2023/02/wmdx.jpg?resize=200%2C200&ssl=1Civic Media rebranded Liberal Talk “Devil Radio 92.7” WTTN Columbus/W224EG Madison WI as “Mad Radio (https://mad.radio)” under new WMDX call letters.
The rebrand follows Civic Media closing on its purchase of the stations from Good Karma Brands for $363,000 minus LMA fees since May 2021. Civic Media partner Mike Crute began operating the station in 2018. No programming changes accompanied the rebrand.
The “Mad Radio” branding previously had a long run in the market on 92.1 and later 96.3 WMAD tied to their Rock and Alternative formats from the early 80s until 2005.



more (https://radioinsight.com/headlines/248415/devil-radio-gets-mad-in-madison/)