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View Full Version : Study: AM/FM Radio Works For Personal Care Brands



Colorado Media Newsroom
January 23rd, 2023, 11:40 AM
From Radio Online:

To understand the personal care category and the awareness and brand images of bar soap, Cumulus Media | Westwood One Audio Active Group commissioned MARU/Matchbox to conduct a study from December, 2019 through January, 2020. The survey consisted of 1,000 women over the age of 40 who use bar soap

More... (https://news.radio-online.com/cgi-bin/rol.exe/headline_id=b17308)