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Colorado Media Newsroom
January 17th, 2023, 03:24 PM
From Radio Insight:

https://i0.wp.com/radioinsight.com/wp-content/images/2022/12/veronicas.jpg?resize=200%2C200&ssl=1Every now and then, listeners to SiriusXM or online-only radio will inquire as to how a song can have such a high Lost Factor score if they?ve heard it on the radio recently. Last week, I heard ?Untouched? by the Veronicas on the radio. It sounded terrific. Of course, it was on Top 40 Nova 106.9 Brisbane, Australia, which was celebrating the ARIAs ? their version of the Grammy Awards ? with an hour devoted to former winners. In Australia, ?Untouched? is a song I still encounter on the radio.
In America, however, ?Untouched? is unplayed by the large- and medium-market stations that were monitored by BDSradio through the month of October. Its Lost Factor ? year-end Billboard Top 100 points divided by the number of spins (zero, in this case) for the previous week ? is LF 30. That made ?Untouched? the most lost record of 2009 ? a year of explosive Top 40 growth ? but only the 14th-most ?lost? song of the decade.
The No. 1 song in our calculations was “Runaway Love” by Ludacris f/Mary J. Blige. “Runaway Love” is a devastating piece of social commentary and a reminder of a great rapper’s versatility. It was a documentary that people found hard to watch twice and didn’t stay on the radio very long, even when it was a current.
We published the top 10 year-by-year Lost Factor rankings last week, so many of the patterns have already emerged. Radio Disney and other teen-idol acts, are heavily represented. So are American Idols, including the coronation song at No. 2. Clay Aiken?s ?This Is the Night? and the No. 15 ?Inside Your Heaven? by Carrie Underwood both prompt the question of whether a song is ?lost? if it was experienced by most people a half-dozen or so times (between finals weeks and next-day morning-show airplay).
The artist most represented on the Lost 100 is R. Kelly, with four solo songs and two other guest appearances. Some readers were expecting ?Ignition,? one of the biggest hits of the early ?00s, to be the No. 1 Lost Factor song, but it was actually still getting a small handful of spins. By comparison, the No. 3 ?I?m a Flirt? and No. 8 ?Thoia Thong? barely surfaced at Top 40 radio and would likely be high on this list under any circumstances.
The second-most represented artists are Britney Spears and Jessica Simpson, each with three songs. In 2003-04, Simpson?s ?With You? was embraced by a Top 40 format desperate for uptempo pop. One of the next songs of that sort was Spears? ?Toxic.? That song clearly endures, while Spears?s breakthrough hits have rebounded. But Simpson is doubly penalized as both a former teen idol and a female pop act in the tradition of Olivia Newton-John or Sheena Easton.
As usual, superstar overflow titles are also well-represented here. Besides Spears, Beyonc?, and the Backstreet Boys, Eminem makes an appearance, just a notch behind Asher Roth. Here are the Top 100 Lost Factor songs of 2000-09. In coming weeks, look for the all-time Lost Factor rankings from 1960-2009 as Lost Factor wraps up its initial cycle.*



Rank
Artist
Title
Factor
Year
Spins


1
Ludacris f/Mary J. Blige
Runaway Love
66
2007
0


2
Clay Aiken
This Is the Night
54
2003
0


3
R. Kelly f/T.I. & T-Pain
I'm a Flirt
52
2007
0


4
Nick Lachey
What's Left of Me
47
2006
0


5
Ricky Martin & Christina Aguilera
Nobody Wants to Be Lonely
46
2001
0


6
Jessica Simpson
I Wanna Love You Forever
45
2000
1


7
Secondhand Serenade
Fall for You
43
2008
0


8
R. Kelly
Thoia Thoing
40
2003
0


9
S Club 7
Never Had a Dream Come True
40
2001
0


10
Beyonc? & Shakira
Beautiful Liar
39
2007
1


11
Backstreet Boys
Incomplete
37
2005
0


12
Jesse McCartney
Leavin'
37
2008
2


13
Faith Hill
There You'll Be
35
2001
1


14
Veronicas
Untouched
32
2009
0


15
Carrie Underwood
Inside Your Heaven
30
2005
0


16
Natasha Bedingfield f/Sean Kingston
Love Like This
29
2008
1


17
Kanye West
Love Lockdown
28
2009
2


18
Asher Roth
I Love College
28
2009
1


19
Eminem, Dr. Dre & 50 Cent
Crack a Bottle
27
2009
2


20
Taylor Swift
White Horse
25
2009
0


21
Britney Spears
From the Bottom of My Broken Heart
24
2000
0


22
Jennifer Lopez f/Nas
I'm Gonna Be Alright
24
2002
3


23
Miley Cyrus
See You Again
23
2008
3


24
Paula Deanda f/The D.E.Y.
Walk Away (Remember Me)
22
2007
0


25
Bone Thugs-n-Harmony f/Akon
I Tried
22
2007
2


26
Flo Rida f/Wynter Gordon
Sugar
22
2009
2


27
Nick Cannon f/R. Kelly
Gigolo
21
2004
1


28
Jordin Sparks
One Step at a Time
20
2008
2


29
R. Kelly f/Jay-Z
Fiesta
19
2001
3


30
Will Smith
Switch
18
2005
4


31
Britney Spears
Piece of Me
18
2008
0


32
Gwen Stefani
Wind It Up
18
2007
1


33
Cassidy f/R. Kelly
Hotel
17
2004
4


34
Jessica Simpson
With You
17
2004
3


35
Pussycat Dolls
I Hate This Part
17
2009
3


36
Willa Ford
I Wanna Be Bad
17
2001
0


37
R. Kelly
Ignition
17
2003
6


38
Angie Martinez f/Lil' Mo & Sacario
If I Could Go!
16
2002
2


39
Janet
Someone to Call My Lover
16
2001
4


40
Kelly Clarkson
Never Again
16
2007
2


41
Natalie
Goin' Crazy
16
2005
2


42
Frankie J
Don't Wanna Try
15
2003
2


43
Jesse McCartney f/Ludacris
How Do You Sleep?
15
2009
0


44
Michelle Branch
Are You Happy Now?
15
2003
3


45
Wyclef Jean f/Akon, Lil Wayne & Niia
Sweetest Girl (Dollar Bill)
15
2008
3


46
Omarion f/Timbaland
Ice Box
14
2007
4


47
Britney Spears
If U Seek Amy
14
2009
2


48
The Game f/Lil Wayne
My Life
13
2008
1


49
Westlife
Swear It Again
13
2000
2


50
Jessica Simpson
Irresistible
13
2001
3


51
Debelah Morgan
Dance with Me
12
2000
1


52
Jibbs
Chain Hang Low
12
2006
3


53
Ruben Studdard
Sorry 2004
12
2004
4


54
Bow Wow f/Chris Brown & Johnt? Austin
Shortie Like Mine
12
2007
4


55
Evan & Jaron
Crazy for This Girl
12
2001
4


56
Fort Minor f/Holly Brook & Jonah Matranga
Where'd You Go
12
2006
5


57
Christina Aguilera f/Lil' Kim
Can't Hold Us Down
11
2003
3


58
Mariah Carey f/Joe & 98 Degrees
Thank God I Found You
11
2000
5


59
98 Degrees
Give Me Just One Night (Una Noche)
11
2000
4


60
Ryan Cabrera
"True"
11
2005
0


61
Dream
He Loves U Not
10
2001
7


62
Three 6 Mafia
Lolli Lolli (Pop That Body)
10
2008
3


63
Toya
I Do!!
10
2001
4


64
Nickelback
If Everyone Cared
10
2007
5


65
Kelly Clarkson
I Do Not Hook Up
10
2009
0


66
Sammie
I Like It
10
2000
1


67
Boys Like Girls
Love Drunk
10
2009
3


68
Sean Kingston
Take You There
10
2008
7


69
Irv Gotti presents The Inc.
Down 4 U
10
2002
6


70
Creed
One Last Breath
9
2002
8


71
Avril Lavigne
Don't Tell Me
9
2004
1


72
Eden's Crush
Get Over Yourself
9
2001
0


73
Ginuwine f/Baby
Hell Yeah
9
2003
3


75
Miley Cyrus
7 Things
9
2008
0


76
Jordin Sparks
Battlefield
9
2009
5


77
Black Eyed Peas
Don't Phunk with My Heart
9
2005
10


78
Juelz Santana
There It Go (The Whistle Song)
9
2006
5


79
Pussycat Dolls f/will.i.am
Beep
9
2006
2


80
Danity Kane
Damaged
8
2008
7


81
Daniel Bedingfield
If You're Not the One
8
2003
5


82
Baby Boy da Prince
The Way I Live
8
2007
6


83
50 Cent f/Mobb Deep
Outta Control
8
2005
3


84
Savage Garden
Crash and Burn
8
2000
3


85
Eamon
Fuck It (I Don't Want You Back)
8
2004
5


86
Smash Mouth
Then the Morning Comes
8
2000
7


87
Janet
Doesn't Really Matter
8
2000
11


88
Hurricane Chris
A Bay Bay
8
2007
6


89
Christina Aguilera
I Turn to You
7
2000
8


90
Craig David
Fill Me In
7
2001
9


91
Pink
There You Go
7
2000
12


92
50 Cent f/Justin Timberlake & Timbaland
Ayo Technology
7
2007
2


93
Lil' Bow Wow f/Xscape
Bounce With Me
7
2000
1


94
Mariah Carey f/Cameo
Loverboy
7
2001
3


95
Madonna
Don't Tell Me
7
2001
10


96
O-Town
All or Nothing
7
2001
9


97
Ruben Studdard
Flying Without Wings
7
2003
2


98
Amanda Perez
Angel
6
2003
5


99
Chingy f/J-Weav
One Call Away
6
2004
12


100
David Archuleta
Crush
6
2008
4


100
Fergie
London Bridge
6
2006
13






more (https://radioinsight.com/blogs/245969/the-100-most-lost-songs-of-the-2000s/)