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View Full Version : Audio Active Group Study: Audio Creative Best Practices



Colorado Media Newsroom
July 25th, 2022, 01:51 PM
From Radio Online:

The Cumulus Media | Westwood One Audio Active Group has tested hundreds of audio ads over the years working with the experts in creative testing: ABX, Veritonic and Sensory Logic. The findings from those tests, along with marketing effectiveness and creative strategy work from Les Binet, Peter

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