PDA

View Full Version : Study: Ad Engagement Increases with Each Audio Exposure



Colorado Media Newsroom
July 19th, 2022, 02:34 PM
From Radio Online:

An audio study, conducted by Alter Agents -- an independent market research consultancy -- in partnership with Audacy and media agency Spark Foundry, has concluded that ad engagement climbs with each audio exposure across industry categories, audio platforms and genres. This content peak study

More... (https://news.radio-online.com/cgi-bin/rol.exe/headline_id=n42411)