PDA

View Full Version : Report: Podcast Ad Frequency Doubles in Past Year



Colorado Media Newsroom
July 5th, 2022, 11:21 AM
From Radio Online:

The number of times podcast listeners hear an ad campaign is soaring. According to Podsights, a podcast attribution measurement firm, average podcast ad frequency has doubled in the past year, reducing podcast conversions. This week's Cumulus Media | Westwood One Audio Active Group blog outlines

More... (https://news.radio-online.com/cgi-bin/rol.exe/headline_id=b17113)